Church Web 2.0 Second-generation websites improve the online interaction of churches and people. by John R. Throop
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For the past 15 years, the internet has been a valuable tool for a church. A website helps people know about its ministry, its service times, staff resources, and contact information. Even though it may be updated regularly, it is primarily a static, one-way presentation from the local church to the internet user.
But with new technology, new software, and innovative communications skills, the internet ...
Intelligent Design Consider these basic options when putting together your church’s website. by Bill Nix
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"Why do we need a website?" is the question of yesterday. "What's the best way to create a website?" is the question more commonly heard today from churches. With economics and expertise the major points to consider, you have one of the following methods to choose from:
Create it yourself. Of course, you'd either have to learn hypertext markup language (html) or purchase and learn how to use website ...
A Lack of Vision Problems with church websites can usually be traced to failure to see the big picture. by Thomas G. Dolan
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Where do church websites fall short of achieving excellence? The problem is not so much with the website, but in the mindset of the church, according to Bill Nix, CEO of Axletree Media.
"Church administrators tend to see websites as just another form of advertising, like a billboard, giving just basic information such as the times of services," he says. "They should see their website as a satellite ...
Extending an Invitation Church websites are becoming a crucial factor in attracting visitors. by Thomas G. Dolan
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An estimated 80 to 85 percent of people looking for a new church find it through a website. First, they make out a list of churches to visit. Then they make their first visits to the ones that have the most dynamic websites. If they like what they find, their search is over. Take these steps to make sure your website is a great asset to outreach efforts.
Realize people outside the church and inside the church are two entirely different audiences. Visitors coming to your website may be totally unfamiliar with church, and for them "churchy" language is likely to be a deterrent, or even incomprehensible. The best solution to serve both audiences is to have three separate web pages, one for the outsider, a second for the average churchgoer, and a third for the most committed church members.
Online Essentials These are the desired pieces of a well-designed local church website. by Rich Tatum
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Wondering what to do with your new church website? Try these essentials.
Must Haves
Content-Management System (CMS) with templates: You no longer need to hand-code every page on your site. Services like E-Zekiel (http://e-zekiel.com/) and tools like WordPress serve as data entry tools with pre-built design templates that make adding content to a page a snap because every page has the same "shell." This system needs to be in your templates and appear on every page of your site.
Choosing a Content Manager Churches have unique needs that should be accommodated by your provider. by Bill Nix
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When you choose a content management service provider, select one with a church focus—one with an understanding of church programming and communication needs. Depending on the package you choose, the variety of available features include:
Plenty of design options. With hundreds of professional designs to choose from, you won't have to be stuck with the "one-look-for-all" approach, and you can ...
Homepage Improvement Does your church website need just a little touching up or an extreme makeover? by Scott Swoboda
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Does your church's website seem a bit on the stale side? Maybe this is because no one has been assigned to take a fresh look at the site and what it is intended to accomplish. Here are some suggestions to freshen up your site.
Establish a Website Committee
The committee's job is to define the purpose and goals of a website and establish procedures for managing its content. The committee is responsible ...
Helping People Find Your Site How to gain maximum visibility for your church website online and elsewhere by Rich Tatum
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Whether your site has been active since the mid-90s or only the last 90 days, you've wondered how to get more visitors to your site, which could translate into more visitors to your church.
Here are some guidelines to help you do just that.
Measured Expectations
You cannot evaluate what you haven't measured. So check out some of these traffic-measuring tools. Be sure to also check with your current host: ...
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